PizzaVegan Pin

Join PMQ's Second National Independent Pizzeria Promotion

Drive vegan consumers closer to your vegan pizza through this national vegan pizza promotion.


PMQ Pizza Magazine is launching PizzaVegan.com, a website community designed to bring more attention to—and consumers closer to—vegan pizza through exclusive editorial content, a product guide, recipes, a directory of independent pizzerias offering vegan pizza, and a kickoff promotion that begins on World Vegan Day, November 1! Through PizzaVegan.com, vegan consumers will have an unprecedented opportunity to find vegan versions of Americans' favorite food: pizza.

Why Now?

Vegan pizza has never been more popular than it is now. Here's a look at the numbers:

  • 60% of Americans have started to eat a more plant-based diet since the beginning of the pandemic, according to a recent poll of 2,000 adults by OnePoll. Respondents cited health as the No. 1 reason for this change, but they also cited a desire to consume less animal products and lead a more sustainable lifestyle. The same poll revealed that 39% of people ages 18 to 25, and 23% of people ages 26 to 41, already exclude animal products from their diets.
  • ADM reports that 44% of U.S. consumers identify as flexitarians—those who eat a mostly vegetarian diet, with occasional servings of meat.
  • The average American eats four meat-free meals per week, and 50% of Americans are trying to incorporate more plant-based meals in their daily lives.
  • 25% of customers are looking for vegan pizza options, but only 25% of pizzerias are offering them.
  • In 2019, plant-based food sales had increased by 31% over the last two years, according to the Plant Based Foods Association.
  • Plant-based options are the fastest growing section on pizza menus today, notes trends expert Daniel Levine of the Avant-Guide Institute in New York City.
How It Works

As a participating pizzeria:

  • Provide a link to your online ordering (through the Facebook-based service Tap the Table or your own ordering link), an image, and a description of your vegan pizza offering.
  • Display point-of-sale elements, such as a window cling, box topper, table tent, door hanger and social media graphics. These materials are provided by PMQ Pizza Magazine upon registration.
  • Maintain the inventory needed for your vegan pizza!

PMQ will:

  • Provide a promotional artwork kit that can be customized with your pizzeria's brand.
  • List your pizzeria in the PizzaVegan.com directory.

What is Tap the Table?

Watch PMQ publisher Steve Green and Tap the Table founder Ryan Baggott show you how to sign up for this month's PizzaVegan.com promotion. You'll also receive a rundown of how Tap the Table works!

Our Facebook Messenger signup chatbot was made possible with Tap the Table's technology and tools. What is Tap the Table? It's a Facebook-based marketing platform and dashboard for restaurants. With Tap the Table, you'll finally know exactly how much ROI you're getting from your social media and digital marketing efforts!

If you're a PMQ subscriber, you will receive a free trial account through February 1, 2021. In order for your pizzeria to use the Tap the Table chatbot technology that makes this Facebook promotion possible, set up a free account with Tap the Table. Setting up an account is just as easy as signing up for PizzaVegan—just visit tapthetable.io and click "Try for Free."

If you have a Facebook page and would like to sign up through Facebook Messenger, click the button below!

Click Here to Sign Up

If you do not have Facebook available right now, just fill in the form below.

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